Episode 67: Scaling People Practices Across 70 Locations with Michael Gonzalez

How do you maintain strong culture and consistent operations across more than 70 locations? In this episode, AJ Richichi talks with Michael Gonzalez, Operating Partner at JEM Wellness Brands, who oversees Massage Envy and European Wax Center locations nationwide. Michael shares how he’s built best-in-class people practices, streamlined hiring, and empowered teams to deliver exceptional service at scale.