Case Study
Noom is a leading digital health technology company focused on helping people build healthier habits through behavior change. As Noom moved through different stages of growth—from rapid hypergrowth to more focused, sustainable hiring—the talent team needed a flexible recruiting CRM to engage large candidate pools, maintain momentum, and build long-term relationships with talent across new industries like healthcare.
Industry: Digital Health / Healthcare Technology
Company size: 1,000+ employees
Hiring focus: Technology, healthcare, and specialized roles
ATS: Integrated with Humanly
During periods of rapid hiring, Noom needed to reach and respond to large volumes of candidates without overwhelming a lean recruiting team.
As candidate volume grew, it became harder to understand who was engaged, who needed follow-up, and where prospects were dropping off.
Past applicants and silver medalists represented a strong source of talent, but Noom lacked the tools to easily search, segment, and re-engage these candidates at scale.
Humanly’s Talent CRM gave Noom a centralized system to source, engage, and nurture candidates—whether hiring at scale or focusing on targeted roles.
“Humanly’s data has helped us better understand how our outreach is performing and where candidates are progressing through the hiring process. Having that visibility makes it much easier to align with hiring managers and adjust our approach as needed.”

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